My name is Kit, and I am the founder of Fannie's No-Touch Care. As an MBA student and mother, I've spent a lot of time looking at products and wondering, "Why is this so difficult?"
When it came to breastfeeding, I realized that the gold standard for nipple care - traditional lanolin- had a major flaw. It is thick, sticky, and requires you to tug on already sensitive, sore skin to apply it. It's a bit like spreading cold butter on soft bread. I knew there had to be a way to get that medical-grade relief without the extra pain.
I specialize in reinventing the essentials. By moving away from thick pastes and into liquid lanolin, I created the Ready Roll. It's the same protective barrier moms have trusted for decades, but in a no-mess, no-touch applicator that glides on effortlessly.
My mission is simple: to make the hard parts of motherhood just a little bit softer. Whether it's our plain Ready Roll or our slow-infused Chamomile versions, every bottle is small-batch produced with one goal in mind: painless relief.
I'm so glad you're here. Let's bring the "old ways" into the future through better application.